Beautiful Plants For Your Interior
The export of outdoor furniture has shown a significant growth trend in recent years, mainly driven by changes in demand in the European and American markets and global consumption trends. The following summarizes key trends, market performance, and future directions.
The return of offline social interaction drives the demand for courtyard furniture: In the post pandemic era, European and American consumers place more emphasis on offline gatherings and outdoor activities, promoting the sustained hot sales of products such as garden sofas, lawn tables and chairs. According to the survey, nearly 60% of American consumers plan to purchase at least one outdoor furniture for the courtyard in the future. The product design tends to be weather resistant, anti-aging, and aesthetic and functional.
Expansion of Outdoor Spaces in the Catering and Hotel Industry: Restaurants, bars, and hotels are expanding their outdoor dining areas, such as rooftop bars and lawn restaurants, increasing the demand for standardized outdoor tables and chairs. Data shows that 62% of high-end restaurants and 56% of leisure restaurants have invested resources in building outdoor spaces after the epidemic, driving the growth of the B2B market.
Residential high-end and customization trend: European and American families have increased their emphasis on balconies and gardens, and high-end products such as spacious outdoor dining tables, foldable sofa beds, and modular combination cabinets have become mainstream. Consumers prefer environmentally friendly and durable materials, such as metal and wood composite materials, while the demand for customized design is increasing, reflecting the trend of “high-end decoration” in outdoor space decoration.
The overall performance of the export market is strong: global furniture exports will maintain high-speed growth in 2024, for example, the export value of Chinese furniture and its parts will increase by 20.5% year-on-year (data from January to May), with the United States and the European Union as the main markets, and exports to Latin America and ASEAN will also show double-digit growth. Intelligent outdoor furniture (such as seats with massage function) and video traffic channels (such as live streaming sales) have become new growth points.
Sustainability and material innovation are receiving attention: Consumers and businesses are increasingly valuing environmentally friendly materials, such as corrosion-resistant and weather resistant sustainable materials, which not only meet functional needs but also align with the green consumption concept of the European and American markets. Meanwhile, modular design and multifunctional products are more likely to gain market favor.
Overall, the export of outdoor furniture is benefiting from the revival of social scenes, the upgrading of commercial spaces, and the upgrading of consumption. In the future, trends towards intelligence, customization, and environmental protection may further deepen.
